Originally established to build aircraft engines during World War I, Lincoln transitioned to automobile production after the war. Its early vehicles quickly gained attention for their engineering quality and prestige, attracting elite customers across the United States.

In 1922, Lincoln was acquired by Henry Ford, marking the beginning of its long-standing partnership with the Ford Motor Company. Under Ford’s ownership, Lincoln became the brand of choice for presidents, dignitaries, and luxury consumers alike. The 1930s saw the introduction of the Lincoln Zephyr and later the legendary Continental, a design icon celebrated for its elegant simplicity.

During the postwar era, Lincoln solidified its image as an American symbol of prestige and power. The Lincoln Continental of the 1960s became an enduring classic—famously used as the presidential limousine for John F. Kennedy.

In the 1990s and early 2000s, Lincoln evolved into a leading luxury SUV brand with models like the Navigator, which set new benchmarks in the premium SUV segment. The Navigator remains one of Lincoln’s flagship models, combining power, luxury, and technology in an unmistakably American package.

In recent years, Lincoln has undergone a modern transformation with its design philosophy known as “Quiet Flight”—focused on sanctuary-like interiors, smooth performance, and advanced connectivity. Vehicles such as the Aviator, Corsair, and Nautilus reflect this new era of sophisticated calm and innovation.

As of 2025, Lincoln is embracing electrification and intelligent technology with upcoming electric SUVs built on Ford’s next-generation EV platform. These models represent a new chapter in Lincoln’s century-long journey toward sustainable luxury.

Today, Lincoln continues to define American luxury through serene design, innovative technology, and a dedication to delivering personalized comfort—embodying the brand’s timeless promise of “Quiet Luxury, Elevated.”