In a move that solidifies the intersection of automotive design and contemporary art, Zohari Cars is proud to report that Hyundai Motor and the Los Angeles County Museum of Art (LACMA) have officially extended their historic partnership through 2037. This unprecedented extension deepens a decade-long bond, ensuring that the dialogue between high-performance engineering and global artistic expression continues to thrive in the heart of Los Angeles.

The Art + Technology Lab

Since its inception in 2014, the "The Hyundai Project at LACMA" has been instrumental in supporting the Art + Technology Lab, providing grants and facilities to artists who explore the boundaries of emerging technology. The extension until 2037 allows both organizations to plan long-term, ambitious exhibitions that mirror Hyundai's own journey toward sustainable mobility and future-forward design. For Hyundai, this isn't just corporate sponsorship; it is a commitment to fostering creativity that challenges the status quo—much like their evolution in the EV space.

Building a Legacy in Los Angeles

The 2037 timeline matches the visionary pace of the automotive industry’s shift toward total carbon neutrality and autonomous flight. By anchoring themselves in the cultural fabric of Southern California, Hyundai continues to show that they are more than a car manufacturer—they are a lifestyle brand. This extended partnership will continue to bring world-class installations and technological art to the public, proving that the tools of the future, from AI to robotics, can be used to inspire humanity as much as they move it.

As residents of Los Angeles, we at Zohari Cars look forward to witnessing the next decade of this creative fusion. From the halls of LACMA to the digital cockpits of the newest IONIQ models, the influence of this partnership is felt in every line and every curve. Stay tuned as we cover the upcoming 2026-2027 exhibitions fueled by this incredible collaboration.